Find, compare and claim welcome offers of bet365's alternatives below. Bet365 is owned and operated by Hillside UK Sports.

If you were to ask UK punters about the best betting site in the country, a majority of them would say bet365. Indeed, it's that good, and there are very few bookies that even come close to the standard set by Hillside UK Sports' innovation. Probably as a result of that, however, there are no sister sites for bet365 customers to join.
Hillside has decided to put all of its eggs in one basket and that means bet365 is the biggest independent betting site in the UK. Of course, there are still some good alternatives that current bet365 customers can join as well to broaden their horizons, especially if it's to claim offers and promotions.
Below, we take a look at some of the bet365 alternatives in more detail, with several pros to highlight.
If only a few sites come close to bet365 for online betting, then Betfred is certainly one of them. The traditional brand has thrived with its online operations, fueled by high-visibility sponsorships, and it's no surprise that so many have signed up for the site. The versatility is as good as it gets, with sports, casino lotto, bingo and even poker.
Just like bet365, Betfred also doesn't have any sister sites and that seems to be a theme among some of the best. After all, managing a site with so many sections - and with such an impressive market depth - was never going to be easy so it certainly makes sense. One great product is better than several good, right?

Ladbrokes is one of the oldest bookmakers in the UK and it shows, having handled the transition from brick and mortar to online brilliantly. Most punters likely have an account here already but if not, we definitely recommend signing up, even if just to claim the welcome offer which has always been generous.
The sportsbook is the flagship, of course, but we have to say that we like the other sections a lot as well. Ladbrokes has a lot of its own games in the live casino, for example, and there are also some daily promotions to make use of (such as Instant Spins). In short, it's the complete package and definitely worth checking out just like its sister coral.


I'm the founder and editor-in-chief of FindSisterSites. After exploring how betting and casino sites are structured for another project, I felt that there was a gap in the market, more specifically for correct, reliable and up-to-date information on the companies behind each site.
As such, I'm responsible for identifying the 'hidden' sister sites and debunking a lot of the incorrect information that spreads around the web. My background in journalism certainly means that I have the perseverance to find the right answers, which helps in this case.