BestOdds has officially launched as a new betting and casino site in the UK, partnering with the platform provider Playbook Gaming.
If the BestOdds name rings a bell, apart from being rather generic (with all due respect), it's because the brand has actually been around since 2021. The site was launched in the US as an odds comparison option for sports punters, and that remains its purpose in the country today. In the UK, however, BestOdds has taken it one step further.
Partnering with Playbook Gaming, which works with the likes of AK Bets, StarSports and PricedUp, BestOdds is now a fully-fledged betting and casino site. In other words, BestOdds no longer compares odds; it provides them. In the images below, you can see the style of the site, which is very similar to its sister sites.
BestOdds Sportsbook
BestOdds Casino
BestOdds is the latest addition to the Playbook Gaming family after London Bet, which hit the market in the middle of 2025. While new betting sites emerge all the time, there are only a few per year (usually anyway) that launch with the Playbook platform, so the addition of BestOdds is welcome in that sense.
It's especially good for those who are looking for new betting sites, as Playbook-powered options tend to be very good 'out of the box'. At least based on our first indications, this seems to be the case with BestOdds as well.
BestOdds Welcome Offers
| Operator | Welcome offer | Bonus code | Claim Offer | |
|---|---|---|---|---|
 | Betting Offer Bet £20 Get £25 in Free Bets | 20x5fb | Claim Offer | New UK customers only. Register with promo code 20x5fb and place a £20+ bet on any selection at minimum odds of Evens (2.00) to receive 5 x £5 Free Bets. The first Free Bet will be credited once your qualifying bet settles, with each subsequent Free Bet becoming available 24 hours apart. Free Bets expire 24 hours after being awarded. T&Cs & Maximum Payouts apply. |
| | Casino Offer Wager £20 Get 250 Free Spins | No code required | Claim Offer | New UK customers only. Wager £20+ on selected Pragmatic Play slots to get 50 Free Spins daily for 5 days. Spins expire 24 hrs after issue. Max Payouts & Full T&Cs apply. |
Isak is the editor-in-chief of Find Sister Sites, having taken an interest in how betting and casino sites are structured after testing many of them in his role as a gambling writer. At Find Sister Sites, he is responsible for identifying 'hidden' sister sites and keeping the content up-to-date.