Out of nowhere, Rhino Bet has decided to cease its operations. The decision was announced on March 19th and customers will have just over a month to withdraw funds, while bets that haven't been settled by March 26th (when operations will officially cease) will be voided. It makes us wonder: what is the future of Playbook Gaming/SharedBet?
Playbook Gaming is a popular sportsbook and casino provider in the UK, with over ten bookies on the list of clients. The likes of BresBet and StarSports are good examples, as even though they all have licences of their own, they use the Playbook platform. After Rhino Bet's exit, meanwhile, NRG Bet and PricedUp will be the only remaining bookies of SharedBet, PlayBook's B2C arm.
"We regret to inform you that we'll cease operations on 26th March 2025. Please withdraw your balance by 26th April. Open bets unsettled by March 26th will be voided," the statement read.
A few sites have left Playbook recently due to frustrations over UKGC audits - including Betzone and Vickers Bet - and AK Bets as well as BresBet have expressed a willingness to improve. In other words, we wouldn't be surprised to see more brands leaving the Playbook platform in the near future, especially since the platform is limited after all.
That being said, we will have to wait and see what the reason behind Rhino Bet's closure is to get the full picture. It could just be that the brand had gone stale, as we have mentioned before, not to mention that SharedBet also has NRG Bet and PricedUp to focus on. The latter in particular has experienced an upswing lately.
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