BoyleSports has launched new versions of its website and mobile app, following the rebranding that was announced at the start of the month. Now with a more modern look, the bookie is hoping to attract more punters.
It was at the start of the month (July 2025) that BoyleSports announced its rebranding, as well as its intention to bolster the UK product in person and online. As part of this initiative, backed by a whopping investment of over €100m, is also the sponsorship of Premier League side West Ham. Indeed, the new logo is now visible on the team's kits.
The thing that will interest most customers - existing as well as potential new ones - is definitely the website and app relaunch. The new design was unveiled today (July 21) and at first glance, it's clear that the bookie has gone for a more modern look. While the old site could sometimes appear cluttered, an effort has been made to eliminate that now.
Before
After
Nevertheless, apart from the new logo and design changes, the fundamentals of BoyleSports are still the same. There are many promotions to make use of, streaming is available for many sports and the casino section (which has its own new logo, by the way) continues to grow. Most importantly, the platform remains unique to BoyleSports.
This means that you won't find the same experience on any other site, which most punters will see as a positive thing. Of course, you subsequently won't be able to find any sister sites either, so there are pros and cons of having a unique look.
Join BoyleSports
| Operator | Welcome offer | Bonus code | Claim Offer | |
|---|---|---|---|---|
 | Betting Offer Bet £10 Get £40 in Free Bets | No code required | Claim Offer | 18+. New UK customers (Excluding NI) only. Min Deposit £10. Min stake £10. Min odds Evs. Free bet applied on 1st settlement of any qualifying bet. 30 days to qualify. Free bets expire in 7 days. Cashed out/Free Bets won’t apply. Account & Payment method restrictions apply. 1 Free Bet offer per customer, household & IP Address only. 18+. T&Cs apply. |
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