Following EveryMatrix's takeover of FSB Technology, BetGoodwin will become the first of the bunch to make the full transition over to the former's platform. Then, as has been confirmed by EveryMatrix, other FSB bookmakers will follow.
It was in the summer of last year, 2024, that EveryMatrix reached an agreement with FSB Technology over the purchase of the company. It was certainly a takeover that made headlines in the media and many have since been wondering how the FSB bookmakers, such as Fitzdares and Fafabet, will look in the future.
BetGoodwin is another site that currently uses the FSB platform but as the agreement between the two was coming to an end, the bookie had already been looking for other solutions. EveryMatrix's takeover, as such, was the perfect timing as the horse racing-focused bookie signed an agreement with the provider.
This also means that BetGoodwin will become the first bookie to launch with the new EveryMatrix platform, which combines the strengths of EveryMatrix and those of FSB, mainly the horse racing section. As confirmed by both parties recently, there is currently no set date for the launch as they want to get things right before rolling it out to the customers.
The main difference between the current FSB arrangement and the upgraded EveryMatrix platform is that BetGoodwin will have more advanced features for its sportsbook, such as combining multiple sports for a bet builder, and there will also be a more comprehensive casino. In other words, it should be very good for the customers.
The bookies that still have an agreement with FSB will also transition eventually, but BetGoodwin will be the first.
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Isak is the editor-in-chief of Find Sister Sites, having taken an interest in how betting and casino sites are structured after testing many of them in his role as a gambling writer. At Find Sister Sites, he is responsible for identifying 'hidden' sister sites and keeping the content up-to-date.